What Do Cakes and Business Have in Common?

The importance of having a strategy

It's simple. Business success is the same as making a cake. Different cakes require different ingredients. The ingredients needed and the order in which they are added changes based on the cake you want. If you change the order, add or remove one or more ingredients, chances are the cake will not turn out too well. Imagine adding raw eggs to a cake that has already been baked because you didn't know they needed to be put in earlier. No one would want to eat that! You know the smartest way to make a cake is to follow a recipe, find out which ingredients are necessary, how much you need and the step-by-step process from scratch to the final product. 

Guess what? 

Business success is the same way. You can try to figure out the recipe on your own and waste a lot of time and $$$ ingredients in the process or you can follow the right recipe for what you want to achieve. Many who do this, end up throwing the cake and giving up. Save yourself time, grief and money by investing in the right guidance. 

So what are the ingredients your business needs?
- A vision is necessary BUT it is not a strategy
- Setting goals is necessary BUT it is not a strategy
- Systems are necessary BUT they are not a strategy
- A positive mindset is necessary BUT it is not a strategy
- Having a coach is an asset BUT it is not a strategy
- Some skills are required BUT they also are not a strategy.
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Unless 'success' falls upon you by accident, your business needs a strategy in order to succeed long term. Period. A strategy is a recipe. The above are just 'ingredients'.

Maybe you need a coach and maybe you don’t. 
Maybe you need new systems and maybe you don’t. 
Maybe you need new skills, maybe you don't. 
Maybe you need to work on your mindset, maybe you don't.
Maybe you you need to redefine your goals, maybe you don't.
Maybe you need a clearer vision, maybe you don't. 

So how do you know what it is your business needs and what steps to take to get you there faster, save yourself a lot of grief and $$$?

You need an expert who can look at your business objectively and give you solid advice without the ulterior motive to sell you more of his/her programs and tell you what you need and how to get there. You need an expert that can help you simplify and show you the steps that need to be taken based on your goals.
You don't need another online cookie-cutter program or cookie cutter advice because your business needs to be different from your competition if you want it to succeed.

Curious to know more about a strategy tailored for your business? I will be happy to help. Contact me